Digital Marketing Entry Level Salary – Do you have a knack for posting on social media? Do you like to combine brand stories with engaging stories? If so, you may be stuck in a marketing career.
Businesses need skilled digital marketers and are willing to pay competitive wages to secure their services. But if you’re a new marketer, it can be a little tricky to know where to find entry-level digital marketing jobs with high growth potential.
Digital Marketing Entry Level Salary
To that end, we’ve compiled a list of the highest-paying entry-level digital marketing jobs, a list of the skills you’ll need to land them, and an explanation of how digital marketing can get started. to become a digital marketer.
How Much Do Digital Marketers Make In 2023?
Finding your first job is always difficult, no matter what field you work in. As long as you have strong basic digital marketing skills and a positive attitude, you’re sure to be qualified for many entry-level jobs.
So what kind of digital marketing startup tasks should you do as a newbie? Here are six titles to consider. All salaries are obtained from PayScale.
As the name suggests, email marketing experts create campaigns that connect businesses with customers and generate sales. In addition to writing and designing email templates, these experts are responsible for growing customer lists and building customer relationships.
Anyone who wants to become an email marketer should at least have experience with platforms like Salesforce and MailChimp, as well as a basic understanding of HTML. Research and analytical skills are essential, as is writing.
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With several years of experience, email marketing experts can move into the role of digital marketing director or communications director.
Digital marketing expert is a general term that refers to a marketing professional who knows how to present and sell products and services online. In this role, you will be asked to perform various tasks such as search engine optimization (SEO), pay-per-click (PPC) advertising and content creation.
These professionals have some knowledge of SEO and PPC and are proficient in Google Analytics, Google Ads and HTML. The ability to research, write and edit content is essential, as is experience with content management systems (CMS) such as WordPress.
After gaining industry and management experience, digital marketing experts can move up the corporate ladder and become digital marketing managers or strategists.
What Does A Digital Marketer Really Do? [skills Guide 2023]
These professionals develop graphics for social media campaigns, websites and email marketing. Therefore, graphic designers greatly influence the look of a company’s brand image. Digital graphic designers are proficient in the Adobe Suite (Photoshop, Illustrator, InDesign, etc.), web management software, and digital photo and video editing. Of course, creativity is also key!
Becoming a graphic designer is the place to start for those who eventually want to become art directors or creative directors.
These professionals write, write, and write some more. Content experts or content producers produce newsletters, blog posts, emails, press releases, and product descriptions, among other things. They bring clarity to complex ideas and bring everyday topics to life. In addition to strong writing and editing skills, content experts must know how to research and write content with SEO in mind. While there is room for creativity, your work should be clear and impactful.
With your content writing experience, you can become a content strategist or take on more responsibility as a digital marketing manager or web content manager.
The Average Social Media Manager Salary: What To Expect In 2023?
Search Engine Optimization (SEO) experts ensure that your content ranks as high as possible in online searches. These professionals know how to get a website to the top of Google using keywords, tracking tools and competitor research.
SEO experts should be proficient in all Google tools (i.e. Analytics, Ads, Tag Manager) and other SEO techniques such as DeepCrawl. Some employers may prefer candidates with a computer or programming background, although a formal degree is not strictly required.
After spending a few years in an SEO specialist role, you can move into a leadership role or apply for a promotion to Digital Marketing Director.
This job involves more than posting sunset photos on Instagram or retweeting clever Twitter memes. In this job, you oversee the organization’s social media across multiple platforms. This could mean developing a brand profile, tracking engagement or even handling consumer complaints.
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Social media experts often have experience in multiple social media platforms. They also have the ability to identify influencers for marketing opportunities and understand paid consumption. All social media experts should be good copywriters and have an excellent visual sense. It doesn’t hurt to have fun either!
As with other digital marketing jobs, this role allows social media specialists to take on more responsibility as a social media director or marketing manager after a few years on the job.
The New York/New Jersey metro area offers some of the best digital marketing salaries in the country. In fact, according to the US Bureau of Labor Statistics (BLS), New Jersey is the highest paying state for marketing specialists, with an average annual salary of $91,360. The New York state median salary is slightly lower at $78,240.
With all that said, the amount of money a person gets is usually proportional to their experience. For example, data from PayScale shows that salaries for digital marketing specialists can range from $49,000 to $70,000. This gap also continues at the highest levels of the corporate ladder; Digital marketing managers with less than a year of experience typically start at $49,000, while experienced managers can earn up to $89,000.
How To Become A Digital Marketer In 2023 (career Options & Salaries)
Want to know how much you could make in other entry-level digital marketing jobs in New York? Here’s a quick rundown of what you can expect to earn for some entry-level jobs.
BLS analysts predict a bright future for marketing specialists, especially in New York. Employment opportunities are projected to increase by 26 percent by 2026, with 7,950 job openings each year.
Analysts at the Bureau of Labor Statistics confirm this optimistic news, writing that “job growth is being driven by the growing use of data and market research in many industries. They are needed to understand customer needs and wants, measure the effectiveness of marketing and business. strategies and identify factors that affect product demand.”
The New York metro area already ranks among the best nationally among marketing experts. It has the largest number of employees in the industry and is very focused on work. According to BLS statistics, New York State ranks second only to California in terms of employment rates for marketing specialists.
Entry Level Digital Marketing Salary In New York (hourly)
Also, with the rise of remote work, digital marketing experts have more opportunities than ever to live and work wherever they want instead of moving to their employer’s physical offices.
Entry-level digital marketing jobs are in demand because they are highly paid, remote-friendly, and have great growth opportunities. Let’s find out what a career in digital marketing can offer you!
As noted above, salaries for entry-level digital marketing positions typically start at more than $50,000 per year. Salaries go up even more for those willing to take on more responsibility; According to PayScale, the average salary for a digital marketing director is over $67,000. Experienced managers can earn more than $90,000 a year, or even more if they live in a particularly high area.
Digital marketing professionals are needed in almost every industry you can name—from government to finance, healthcare, education, and entertainment. The list is endless. Entry-level opportunities are booming, as are opportunities for promotion. CareerOneStop predicts that the national need for marketing managers will grow by 7 percent by 2029. If you go into digital marketing, your potential for career growth is huge.
Digital Marketing Specialist Salary (october 2023)
By accepting and in some cases encouraging telecommuting, you may never have to uproot your life to work again. According to BLS statistics, areas with high vacancies for marketing specialists include Boulder, Colorado, Utah’s Silicon Slopes, and Seattle. It is entirely possible to live in New York and work for a company based across the country, or vice versa.
Most respondents to PayScale’s career surveys say they are “very satisfied” with their job as a digital marketing strategist. Those who work as email strategists, social media strategists, and digital graphic designers also give their job satisfaction a high rating.
Can negatives arise? Of course, the biggest challenge for marketers is keeping up with ever-evolving technologies, customer preferences, and social media trends. This is not a job for anyone who likes the coast; you must be ambitious and passionate about your work!
Not sure if your digital marketing experience meets the needs of a potential employer? Let’s ease this fear. The good news is that entry-level digital marketing jobs don’t require a technical resume. In fact, you’re probably more prepared than you think for the nomination.
Digital Marketing Salary: How Much Can You Earn In 2023?
That said, you need formal training. As with most entry-level jobs in this field, a bachelor’s degree is often recommended (although not strictly required). However, if you don’t have the time or desire to complete a four-year marketing degree, you should consider getting started in digital marketing. These intensive programs can help you
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