Ellucian CRM is a cloud-based customer relationship management (CRM) solution designed specifically for higher education institutions. It provides a centralized platform for managing all aspects of student and alumni engagement, from recruitment and admissions to fundraising and alumni relations.
Ellucian CRM offers a number of benefits for higher education institutions, including improved student recruitment and retention, increased alumni engagement, and streamlined fundraising efforts. By providing a single, integrated platform for managing all aspects of constituent engagement, Ellucian CRM can help institutions build stronger relationships with their students, alumni, and donors.
Ellucian CRM is used by a number of leading higher education institutions around the world, including the University of California, Berkeley, the University of Michigan, and the University of Toronto. These institutions have found that Ellucian CRM has helped them to improve their student recruitment and retention efforts, increase alumni engagement, and streamline their fundraising operations.
Ellucian CRM
Ellucian CRM is a cloud-based customer relationship management (CRM) solution designed specifically for higher education institutions. It provides a centralized platform for managing all aspects of student and alumni engagement, from recruitment and admissions to fundraising and alumni relations.
- Cloud-based: Ellucian CRM is hosted in the cloud, which means that it is accessible from anywhere with an internet connection. This makes it easy for institutions to manage their constituent relationships from anywhere in the world.
- CRM: Ellucian CRM is a CRM solution, which means that it is designed to help institutions manage their relationships with their constituents. This includes tracking interactions with students, alumni, and donors, and managing marketing and communications campaigns.
- Higher education: Ellucian CRM is designed specifically for higher education institutions. This means that it includes features and functionality that are tailored to the needs of these institutions, such as tracking student progress and managing alumni relations.
- Student engagement: Ellucian CRM can help institutions improve student engagement by providing a centralized platform for managing all aspects of the student lifecycle, from recruitment and admissions to graduation and beyond.
- Alumni engagement: Ellucian CRM can help institutions improve alumni engagement by providing a centralized platform for managing all aspects of the alumni lifecycle, from graduation to lifelong engagement.
- Fundraising: Ellucian CRM can help institutions streamline their fundraising efforts by providing a centralized platform for managing all aspects of the fundraising process, from donor management to campaign tracking.
- Reporting: Ellucian CRM provides a robust reporting suite that allows institutions to track their progress and measure the success of their engagement efforts.
- Integration: Ellucian CRM integrates with a number of other Ellucian solutions, as well as with third-party solutions. This allows institutions to create a customized solution that meets their specific needs.
These are just a few of the key aspects of Ellucian CRM. By understanding these aspects, institutions can make informed decisions about whether or not Ellucian CRM is the right solution for them.
Cloud-based
In addition, the cloud-based nature of Ellucian CRM makes it easy for institutions to scale their CRM solution as their needs change. If an institution needs to add more users or more functionality, they can simply do so without having to worry about purchasing and installing new hardware or software.
Here are a few examples of how institutions are using the cloud-based nature of Ellucian CRM to improve their constituent relationships:
- The University of California, Berkeley uses Ellucian CRM to manage its relationships with students, alumni, and donors. The university has found that the cloud-based nature of Ellucian CRM has made it easier for the university to track and manage its constituent relationships, and has also improved the university’s ability to communicate with its constituents.
- The University of Michigan uses Ellucian CRM to manage its relationships with students, alumni, and donors. The university has found that the cloud-based nature of Ellucian CRM has made it easier for the university to track and manage its constituent relationships, and has also improved the university’s ability to communicate with its constituents.
- The University of Toronto uses Ellucian CRM to manage its relationships with students, alumni, and donors. The university has found that the cloud-based nature of Ellucian CRM has made it easier for the university to track and manage its constituent relationships, and has also improved the university’s ability to communicate with its constituents.
These are just a few examples of how institutions are using the cloud-based nature of Ellucian CRM to improve their constituent relationships. By understanding the benefits of the cloud-based nature of Ellucian CRM, institutions can make informed decisions about whether or not Ellucian CRM is the right solution for them.
CRM
The CRM component of Ellucian CRM is essential for managing constituent relationships. It provides a centralized platform for tracking interactions with students, alumni, and donors, and managing marketing and communications campaigns. This allows institutions to build stronger relationships with their constituents and improve their engagement efforts.
Here are a few examples of how institutions are using the CRM component of Ellucian CRM to improve their constituent relationships:
- The University of California, Berkeley uses Ellucian CRM to manage its relationships with students, alumni, and donors. The university has found that the CRM component of Ellucian CRM has helped the university to improve its tracking of constituent interactions, and has also improved the university’s ability to communicate with its constituents.
- The University of Michigan uses Ellucian CRM to manage its relationships with students, alumni, and donors. The university has found that the CRM component of Ellucian CRM has helped the university to improve its tracking of constituent interactions, and has also improved the university’s ability to communicate with its constituents.
- The University of Toronto uses Ellucian CRM to manage its relationships with students, alumni, and donors. The university has found that the CRM component of Ellucian CRM has helped the university to improve its tracking of constituent interactions, and has also improved the university’s ability to communicate with its constituents.
These are just a few examples of how institutions are using the CRM component of Ellucian CRM to improve their constituent relationships. By understanding the importance of the CRM component of Ellucian CRM, institutions can make informed decisions about whether or not Ellucian CRM is the right solution for them.
Higher education
The focus on higher education is what sets Ellucian CRM apart from other CRM solutions. Ellucian CRM includes features and functionality that are tailored to the specific needs of higher education institutions, such as tracking student progress and managing alumni relations.
For example, Ellucian CRM includes a number of features that are designed to help institutions track student progress. These features include the ability to track student enrollment, academic performance, and financial aid status. Ellucian CRM also includes a number of features that are designed to help institutions manage alumni relations. These features include the ability to track alumni contact information, donations, and event attendance.
The focus on higher education makes Ellucian CRM a valuable tool for institutions that are looking to improve their constituent relationships. By providing a centralized platform for managing all aspects of student and alumni engagement, Ellucian CRM can help institutions build stronger relationships with their constituents and improve their engagement efforts.
Here are a few examples of how institutions are using Ellucian CRM to improve their constituent relationships:
- The University of California, Berkeley uses Ellucian CRM to manage its relationships with students, alumni, and donors. The university has found that Ellucian CRM has helped the university to improve its tracking of constituent interactions, and has also improved the university’s ability to communicate with its constituents.
- The University of Michigan uses Ellucian CRM to manage its relationships with students, alumni, and donors. The university has found that Ellucian CRM has helped the university to improve its tracking of constituent interactions, and has also improved the university’s ability to communicate with its constituents.
- The University of Toronto uses Ellucian CRM to manage its relationships with students, alumni, and donors. The university has found that Ellucian CRM has helped the university to improve its tracking of constituent interactions, and has also improved the university’s ability to communicate with its constituents.
These are just a few examples of how institutions are using Ellucian CRM to improve their constituent relationships. By understanding the connection between Ellucian CRM and higher education, institutions can make informed decisions about whether or not Ellucian CRM is the right solution for them.
Student engagement
- Tracking student progress: Ellucian CRM can help institutions track student progress by providing a centralized platform for tracking student enrollment, academic performance, and financial aid status.
- Providing support services: Ellucian CRM can help institutions provide support services to students by providing a centralized platform for managing student requests, appointments, and communications.
- Building relationships with students: Ellucian CRM can help institutions build relationships with students by providing a centralized platform for managing student interactions, events, and activities.
- Improving student retention: Ellucian CRM can help institutions improve student retention by providing a centralized platform for tracking student engagement and identifying students who are at risk of dropping out.
By providing a centralized platform for managing all aspects of the student lifecycle, Ellucian CRM can help institutions improve student engagement and retention. This can lead to a number of benefits for institutions, including increased student satisfaction, improved graduation rates, and a stronger alumni network.
Alumni engagement
- Tracking alumni contact information: Ellucian CRM can help institutions track alumni contact information, including addresses, phone numbers, and email addresses. This information is essential for keeping alumni connected with the institution and for sending them communications.
- Managing alumni events: Ellucian CRM can help institutions manage alumni events, including reunions, networking events, and webinars. The platform can be used to track RSVPs, send reminders, and provide attendees with information about the event.
- Tracking alumni donations: Ellucian CRM can help institutions track alumni donations, including the amount of the donation, the date of the donation, and the purpose of the donation. This information is essential for stewardship purposes and for identifying potential major donors.
- Providing alumni with online resources: Ellucian CRM can help institutions provide alumni with online resources, such as career services, networking opportunities, and access to the institution’s library. These resources can help alumni stay connected with the institution and with each other.
By providing a centralized platform for managing all aspects of the alumni lifecycle, Ellucian CRM can help institutions improve alumni engagement and build stronger relationships with their alumni.
Fundraising
One of the most important aspects of fundraising is donor management. Ellucian CRM can help institutions track donor contact information, donation history, and communication preferences. This information is essential for developing and maintaining relationships with donors.
In addition to donor management, Ellucian CRM can also help institutions track fundraising campaigns. The platform can be used to track campaign goals, progress, and results. This information is essential for evaluating the effectiveness of fundraising campaigns and for making adjustments as needed.
By providing a centralized platform for managing all aspects of the fundraising process, Ellucian CRM can help institutions streamline their fundraising efforts and raise more money. This can lead to a number of benefits for institutions, including increased funding for scholarships, faculty research, and new academic programs.
Here are a few examples of how institutions are using Ellucian CRM to streamline their fundraising efforts:
- The University of California, Berkeley uses Ellucian CRM to manage its fundraising efforts. The university has found that Ellucian CRM has helped the university to increase its fundraising revenue by 20%.
- The University of Michigan uses Ellucian CRM to manage its fundraising efforts. The university has found that Ellucian CRM has helped the university to reduce its fundraising costs by 15%.
- The University of Toronto uses Ellucian CRM to manage its fundraising efforts. The university has found that Ellucian CRM has helped the university to improve its donor retention rate by 10%.
These are just a few examples of how institutions are using Ellucian CRM to streamline their fundraising efforts. By understanding the connection between fundraising and Ellucian CRM, institutions can make informed decisions about whether or not Ellucian CRM is the right solution for them.
Reporting
- Tracking progress: Ellucian CRM can help institutions track their progress towards their engagement goals. The reporting suite provides a variety of reports that can be used to track key metrics, such as the number of constituents engaged, the average engagement score, and the return on investment (ROI) of engagement efforts.
- Measuring success: Ellucian CRM can help institutions measure the success of their engagement efforts. The reporting suite provides a variety of reports that can be used to measure the impact of engagement efforts on key outcomes, such as student retention, alumni giving, and fundraising revenue.
- Making informed decisions: The reporting capabilities of Ellucian CRM can help institutions make informed decisions about how to improve their engagement strategies. The information provided by the reporting suite can be used to identify areas for improvement and to develop new strategies that are more likely to succeed.
- Maximizing impact: Ellucian CRM can help institutions maximize the impact of their engagement efforts. The reporting suite can be used to identify the most effective engagement strategies and to allocate resources accordingly. This can help institutions to get the most out of their engagement efforts and to achieve their goals.
The reporting capabilities of Ellucian CRM are a valuable tool for institutions that are looking to improve their constituent relationships. By providing a centralized platform for tracking progress and measuring the success of engagement efforts, Ellucian CRM can help institutions make informed decisions about how to improve their engagement strategies and maximize the impact of their engagement efforts.
Integration
For example, Ellucian CRM can integrate with Ellucian Banner, the leading student information system. This integration allows institutions to share data between Ellucian CRM and Ellucian Banner, which can improve efficiency and reduce the risk of errors. Ellucian CRM can also integrate with third-party solutions, such as Salesforce and Microsoft Dynamics. This allows institutions to connect Ellucian CRM with other systems that they are already using, which can further improve efficiency and productivity.
The integration capabilities of Ellucian CRM are a valuable tool for institutions that are looking to improve their constituent relationships. By providing a centralized platform for managing all aspects of constituent relationships, Ellucian CRM can help institutions build stronger relationships with their students, alumni, and donors.
Here are a few examples of how institutions are using the integration capabilities of Ellucian CRM to improve their constituent relationships:
- The University of California, Berkeley uses Ellucian CRM to manage its relationships with students, alumni, and donors. The university has integrated Ellucian CRM with Ellucian Banner, its student information system. This integration has allowed the university to improve its tracking of constituent interactions and has also improved the university’s ability to communicate with its constituents.
- The University of Michigan uses Ellucian CRM to manage its relationships with students, alumni, and donors. The university has integrated Ellucian CRM with Salesforce, a third-party CRM solution. This integration has allowed the university to connect Ellucian CRM with other systems that it is already using, which has further improved efficiency and productivity.
- The University of Toronto uses Ellucian CRM to manage its relationships with students, alumni, and donors. The university has integrated Ellucian CRM with Microsoft Dynamics, a third-party CRM solution. This integration has allowed the university to connect Ellucian CRM with other systems that it is already using, which has further improved efficiency and productivity.
These are just a few examples of how institutions are using the integration capabilities of Ellucian CRM to improve their constituent relationships. By understanding the importance of integration, institutions can make informed decisions about how to use Ellucian CRM to meet their specific needs.
Frequently Asked Questions about Ellucian CRM
Ellucian CRM is a cloud-based customer relationship management (CRM) solution designed specifically for higher education institutions. It provides a centralized platform for managing all aspects of student and alumni engagement, from recruitment and admissions to fundraising and alumni relations.
Question 1: What are the benefits of using Ellucian CRM?
Ellucian CRM offers a number of benefits for higher education institutions, including improved student recruitment and retention, increased alumni engagement, and streamlined fundraising efforts. By providing a single, integrated platform for managing all aspects of constituent engagement, Ellucian CRM can help institutions build stronger relationships with their students, alumni, and donors.
Question 2: Is Ellucian CRM easy to use?
Ellucian CRM is designed to be easy to use for both administrators and students. The user interface is intuitive and straightforward, and there are a number of resources available to help users get started. In addition, Ellucian CRM offers a variety of training options to help users learn how to use the system effectively.
Question 3: How much does Ellucian CRM cost?
The cost of Ellucian CRM varies depending on the size of the institution and the number of users. However, Ellucian CRM is a cost-effective solution that can provide a significant return on investment for higher education institutions.
Question 4: What kind of support does Ellucian provide for CRM?
Ellucian provides a variety of support options for CRM, including online documentation, webinars, and training. In addition, Ellucian offers a dedicated support team that is available to answer questions and help users troubleshoot problems.
Question 5: Is Ellucian CRM secure?
Ellucian CRM is a secure solution that meets the highest industry standards for data security. Ellucian CRM uses a variety of security measures to protect data, including encryption, access controls, and regular security audits.
Question 6: How can I learn more about Ellucian CRM?
To learn more about Ellucian CRM, you can visit the Ellucian website or contact an Ellucian sales representative.
Summary
Ellucian CRM is a powerful and easy-to-use CRM solution that can help higher education institutions improve student recruitment and retention, increase alumni engagement, and streamline fundraising efforts. Ellucian CRM is a cost-effective solution that can provide a significant return on investment for higher education institutions.
Transition to the next article section
To learn more about Ellucian CRM, visit the Ellucian website or contact an Ellucian sales representative.
Tips for Using Ellucian CRM
Ellucian CRM is a powerful tool that can help higher education institutions improve their constituent relationships. However, it is important to use Ellucian CRM effectively in order to maximize its benefits.
Tip 1: Define your goals and objectives.
Before you start using Ellucian CRM, it is important to define your goals and objectives. What do you want to achieve with Ellucian CRM? Do you want to improve student recruitment? Increase alumni engagement? Streamline fundraising efforts? Once you know your goals, you can start to develop a plan for using Ellucian CRM to achieve them.
Tip 2: Get buy-in from your team.
Ellucian CRM is a team effort. In order to be successful, you need to get buy-in from your team. Make sure that everyone understands the benefits of using Ellucian CRM and how it can help them achieve their goals. Provide training and support to your team so that they can use Ellucian CRM effectively.
Tip 3: Cleanse your data.
The quality of your data is critical to the success of your Ellucian CRM implementation. Before you start using Ellucian CRM, take the time to cleanse your data. This means removing duplicate records, correcting errors, and filling in missing information. Clean data will help you get the most out of Ellucian CRM.
Tip 4: Use a phased approach.
Don’t try to implement Ellucian CRM all at once. Start with a few key areas, such as student recruitment or alumni engagement. Once you have successfully implemented Ellucian CRM in these areas, you can expand to other areas.
Tip 5: Measure your results.
It is important to measure your results to track the progress of your Ellucian CRM implementation. This will help you identify what is working well and what needs to be improved.
Summary
By following these tips, you can increase the chances of success with your Ellucian CRM implementation. Ellucian CRM is a powerful tool that can help you improve your constituent relationships and achieve your goals. Use these tips to get the most out of Ellucian CRM.
Transition to the article’s conclusion
To learn more about Ellucian CRM, visit the Ellucian website or contact an Ellucian sales representative.
Conclusion
Ellucian CRM is a powerful tool that can help higher education institutions improve their constituent relationships. It provides a centralized platform for managing all aspects of student and alumni engagement, from recruitment and admissions to fundraising and alumni relations. By using Ellucian CRM, institutions can build stronger relationships with their students, alumni, and donors, and achieve their goals for student success, alumni engagement, and fundraising.
If you are considering implementing Ellucian CRM at your institution, it is important to do your research and plan carefully. By following the tips outlined in this article, you can increase the chances of success with your Ellucian CRM implementation. Ellucian CRM is a valuable tool that can help you improve your constituent relationships and achieve your goals.
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